Thursday, February 3, 2011

Academic qualification ensures success in life?

The definition of success differs from person to person and field to field. One could take economic success as a touchstone to label a person successful in life, ignoring his of her other failures, like divorce, health, inefficiency, etc. Others may look at a capacity for overcoming challenges, irrespective of what someone earns and the nature of their private life. So who is a successful person and who is a failure? Do school and college grades and examination results provide a way of predicting or ensuring future success? If that is true, then we should encourage as many young people as possible to go to university and work hard to gain formal qualifications. But is it true? Aren’t some college drop-outs like Bill Gates and Richard Branson hugely successful icons of success? And should we automatically consider the millions of young people who have not had the opportunity to gain academic certificates to be failures in life?

Tuesday, December 28, 2010

How To Make Money Using Google's AdSense and AdWords


 

Introduction



One of the latest online money making strategies is to use Google’s AdSense
and or to use Google’s AdWord programs. Each of these programs has the potential
to improve your cash flow, however, you need to know how these programs work
before you can make a realistic estimate about the kind of money you will be
able to earn, and before you can determine which program(s) is/are best for you.
This article will go over the basics of both Google marketing programs including
what you need to do to join, how the pay structure is designed, and what you
need to do to be successful in each program.


Google AdSense



AdSense is a marketing affiliate program where you place specially selected
Google-generated advertisements on your web page that reflects the information
and content of your web page. In return for hosting these ads you are paid based
on the number of ad images, click throughs, or purchases made because of your
web page.


Signing Up for AdSense



To become an affiliated member of AdSense you first will be required to fill
out an application. You will be asked if you will be setting a business or
personal account, and what country you reside in. This will help determine what
types of ads will be most appropriate for your website. The second category of
application questions addresses the URL location of your website and the
language your site is in. You then select what Google products that you are
interested in. You can select AdSense for content, AdSense for search, or both.
Next you enter your personal information including contact information, and
payee information. Finally you will be required to set up your password and
access name. This is similar to setting up most other online services. Use an
email address that is stable and that you will have for a long time, and select
a password that you will remember. After entering this information and
submitting your application, it will be reviewed.


Once your application is approved you will receive a block of HTML code that
you will need to program into your website so that AdSense will be able to run
and be able to be tracked on your website.